Roedel Companies Announces Details For Hotel Saranac Gift Shop

FOR IMMEDIATE RELEASE
August 14, 2015

Contact: Kristin Hagerman
Tel: 603-647-8606
E-Mail: Kristinh@evradvertising.com

The organization is partnering with Aunt Sadie’s, Inc. to develop products that celebrate the region and hotel

Wilton, NH – Roedel Companies has partnered with Aunt Sadie’s, Inc. to create a new Hotel Saranac Gift Shop that will serve the community, hotel guests and visitors traveling throughout the region. The store, located on the corner of Main Street and Academy Street, will occupy the same space as the original hotel gift shop. Aunt Sadie’s is developing a range of products including apparel, home décor and paper products that will be inspired by the traditions and activities of the Adirondacks and Hotel Saranac. The gift shop will also offer one-of-a-kind gifts for special events and celebrations.

Aunt Sadie’s was cofounded in 1997 by Brian Schnetzer and Gary Briggs. Based in Lunenburg, VT, the home-grown business was formed with Brian’s paternal grandmother in mind who loved to shop, bake and cook. The company’s premium scented candles are sold online at www.auntsadiesonline.com and at retailers across the country. Aunt Sadie’s, Inc recently closed their store in Boston’s South End but continue to maintain a showroom in Atlanta, GA.

Co-owner Brian Schnetzer explained that the new Hotel Saranac Gift Shop will be similar to an emporium where customers can gather and shop in a unique and memorable setting. “There is a real authenticity to Saranac Lake and the Hotel Saranac and the new gift shop will reflect that,” stated Schnetzer. “We want to build a nostalgic shopping experience for the modern times. When guests walk through the doors they may be welcomed by the soothing smells of our candles and hear music from Rosemary Clooney, but they’ll find a wide variety of contemporary gifts on our shelves.”
Javier Cortés, Partner and Creative Director of Korn Design, is working closely with Roedel Companies to establish and implement a universal brand experience for the Hotel Saranac. He explained that the gift shop will complement the new hotel but also be a destination upon itself. “Our intent is for the gift shop to become a place where hotel guests and residents return to again and again to find that perfect gift for loved ones,” said Cortés. “With their extensive experience and enthusiasm for this project, we are confident that Brian and Gary will help us develop a store that Saranac Lake can truly be proud of.”

About Roedel Companies
Located in Wilton, NH, Roedel Companies maximizes free cash flow and return on investment for hotel owners and investors. The organization has 45 years of experience developing, constructing, managing and designing hotels for its own account and third parties through its subsidiaries RGH Hospitality and ROK Builders. Roedel Companies offers but is not limited to hotel development, construction, pre-opening and management.

Roedel Companies owns and operates nationally branded hotels primarily in the select service segments throughout the Eastern United States. Their properties include a growing portfolio of nationally branded and independent hotels including Hilton Garden Inns, Hampton Inn & Suites, Homewood Suites, Holiday Inns, Holiday Inn Express & Suites, and La Quinta Inns & Suites. Roedel Companies recently added the Courtyard by Marriott in Nashua, NH and the Holiday Inn in Mount Kisco, NY to their hotel portfolio.

For more information, browse our website or call David Roedel at 603-654-2040, ext. 106.